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Thursday, 29 October 2026 Icelandic stories. Global audience.
Extraordinary

Icelandic penis museum marks 30 years, stays in the family

The Icelandic Phallological Museum in Reykjavík, famed for its unique collection, approaches its 30th anniversary and is now run by the founder’s grandchildren and their spouses.

The Icelandic Phallological Museum in Reykjavík, famous for its extensive display of penises and penile parts, will celebrate its 30th anniversary next year. The museum is now in the hands of the founder’s grandchildren and their spouses, according to a report from Viðskiptablaðið.

The museum is internationally recognised as one of Iceland’s best-known museums, attracting more than 70,000 visitors each year. Its collection holds over 300 specimens from more than 100 mammal species as well as 22 penises from creatures in Icelandic folklore.

The quirky institution traces its roots back to 1974, when it began as a joke among coworkers in the port town of Akranes, around 50 kilometres north of Reykjavík. It was formally founded in 1997 by Sigurður Hjartarson, whose son Hjörtur Gísli Sigurðsson later took over before the museum passed to the next generation.

It is not yet known what changes or goals the founder’s grandchildren and their spouses may have for the museum as it nears this milestone anniversary.

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